Website Design Mistakes That Could be Costing Your Business Money
As a business owner, it’s so important to realise that simply having a website is no longer enough for your business to compete in this competitive economic environment. More and more businesses just like yours are popping up every day, and you need to give your audience a reason to pick you over them
We’ve been doing web development for Sydney businesses for many years now and have learned the biggest website design mistakes that could be costing your business money. In this blog, we share these key insights with you.
It’s Slow To Load
A slow-loading website can be a major turnoff for potential customers. In fact, research shows that if a website takes more than three seconds to load, nearly half of all visitors will abandon the page. Making sure your website loads quickly is essential for keeping customers engaged.
No Clear Value Proposition
It’s vital to make sure your website conveys the value of your business. Visitors should be able to quickly understand what you offer and why it’s worth their time and money. If there’s no clear value proposition, they may not stick around long enough to make a purchase.
Blurry Or Pixelated Photos
Poorly rendered photos can make your website look unprofessional and could cost you potential customers since they give the impression that your service is unprofessional too. Make sure all photos are crisp and clear to give your website a professional look.
It’s Hard To Navigate
If your website is difficult to navigate, visitors won’t be able to find what they’re looking for. Make sure there are clear menus and navigation buttons, and ensure that all pages are easily accessible. Trust us when we say that users won’t spend their time sifting through your pages. You need to make it as easy as a click for them to find what they need.
It’s Not Mobile Friendly
With the majority of people accessing websites from their mobile devices, it’s essential that your website is optimised for mobile. If your website isn’t mobile-friendly, you’re sure to be missing out on quality leads and customers.
No Frequent CTAs
Having a clear call-to-action (CTA) is an essential element of website design. Without frequent CTAs, visitors may not know what action you want them to take. Make sure your website has clear CTAs that encourage visitors to take the next step.
If you’re not sure if your website has any of these design mistakes, it’s a good idea to have it professionally evaluated. A website audit will help you identify any potential issues and make sure your website is optimised for success.
Our team at Spin Design is well-versed in website development for Sydney businesses. If you would like a professional website audit or for us to design your website from scratch, reach out to our team now so we can talk about how we can help you.
